The UK's Only conference & awards dedicated to CRO & Experimentation

London, 8th December 2022  |  etc.venues St Paul’s, 200 Aldersgate St, London EC1A 4HD

Conference Tickets

Only 250 spaces

£199 + VAT

We're back on Thursday 8th December for a bigger Experimentation Elite Conference.

BUY TICKETS

A unique one day event

The event that brings together CRO and experimentation marketers who need to advance their knowledge and their success.

12 practical sessions from 15 ‘top of their game’ speakers who will cover:

  • Real insights in regards to what’s going on within companies with their experimentation / CRO projects.
  • The best processes and methodologies and how they approach projects.
  • What has worked or failed.
  • The hurdles they overcame.
  • How to sell the benefits when onboarding clients.
  • Why you cannot win in CRO without clever experimentation.

Who needs to be in London to attend?

If Experimentation is your passion you need to join your fellow practitioners to bounce ideas and share winning tips. If you’re already conducting experimentation / CRO projects, spend a day out of the office boosting your overall knowledge by hearing the best practices for implementation.

If you’re part of an in-house or agency team responsible for increasing sales – learn how clever, proven, experimentation methods will grow your success.

Target Audience:

  • Conversion consultants / managers / leaders
  • Experimentation leads / managers / strategists
  • Product owners / managers
  • Growth managers / specialists
  • UX managers / leaders / researchers
  • Data scientists / analysts
  • Digital marketing managers / leads / specialists
VIEW SPEAKERS
1
Day
16+
Speakers
250
Attendees
1
Venue

Headline Sponsor

Visit Sponsor Website

Premium Sponsors

Premium Sponsors

Sponsors & Partners

Sponsors & Partners

Highlights from past events

Speakers

Stephen Pavlovich

CEO, Conversion.com

Full Bio
Sandeep Shah

Product Director, Webtrends Optimize

Full Bio
Stewart Ehoff

Head of Experimentation, RS Components

Full Bio
Emma Travis

Director of Research, Speero

Full Bio
Chris Gibbins

Chief Experience Officer, Creative CX

Full Bio
Paul Wainwright

Lead Strategy Consultant, Creative CX

Full Bio
Ibrahim Lawal

Senior Experimentation Manager, YOOX Net-A-Porter Group

Full Bio
Bhavik Patel

Director of Analytics, Hopin

Full Bio
Gabriela Szpalerska-Denison

Lead Insight Analyst - Experimentation, ASOS

Full Bio
Divya Isaiah

Experience Optimisation Lead, Accenture Song

Full Bio
Eden Bidani

Conversion copywriter. Acquisition strategist, Green Light Copy

Full Bio
Tim Stewart

Founder and Consultant, trsdigital Ltd

Full Bio
Ellie Hughes

Managing Consultant AND Experimentation Ninja, AND Digital

Full Bio
Jono Alderson

Digital Strategist, Yoast BV

Full Bio
Ton Wesseling

Founder of Online Dialogue, Conversion Hotel and The Experimentation Culture Awards

Full Bio
Craig Sullivan

Optimise or Die

Full Bio
Joe Doveton

CEO, Binary Bear Limited

Full Bio

Share your experience

We’d love to see your photos and videos of the event! Hashtag #EXelite22 on the day.

Agenda

8.15 - 8.55
Registration / Breakfast
Grab a coffee and some brekkie to prepare your grey matter for a knowledge blast!
9.00 - 9.10
Intro
Welcome to Experimentation Elite

Joe Doveton, CEO, Binary Bear Limited

Welcome from the Experimentation Elite Team
9.10 - 9.40
Session 1
Opening Keynote: How to get insights from your whole experimentation programme

Stephen Pavlovich, CEO, Conversion.com

Read More
9.45 - 10.15
Session 2
Supercharging Experimentation through Engineering

Stewart Ehoff, Head of Experimentation, RS Components

Read More
10.20 - 10.50
Session 3
How to effectively incorporate “always-on” user research into your experimentation programme

Emma Travis, Director of Research, Speero

Read More
10.50 - 11.15
Caffeine break
25 minute break.
11.20 - 11.50
Session 4
Building an Experimentation Centre of Excellence across the YOOX Net-A-Porter Group, a two year journey

Chris Gibbins, Chief Experience Officer, Creative CX

Ibrahim Lawal, Senior Experimentation Manager, YOOX Net-A-Porter Group

Paul Wainwright, Lead Strategy Consultant, Creative CX

Read More
11.55 - 12.25
Session 5
Finding my passion and lessons in experimentation learned along the way

Bhavik Patel, Director of Analytics, Hopin

Read More
12.30 - 13.00
Session 6
For The Times They Are App-Changin’: The Importance of App Experimentation

Gabriela Szpalerska-Denison, Lead Insight Analyst - Experimentation, ASOS

Read More
13.00 - 13.40
Lunch
Refuel your bodies with some delicious food.
13.45 - 14.15
Session 7
Switching channels: Enabling integrated multichannel experimentation across teams

Divya Isaiah, Experience Optimisation Lead, Accenture Song

Read More
14.20 - 14.50
Session 8
"When The Words Matter: How To Drive Greater Conversions With Copy"

Eden Bidani, Conversion copywriter. Acquisition strategist, Green Light Copy

Read More
14.55 - 15.25
Session 9
Social Proofing: Beyond the Bubble

Sandeep Shah, Product Director, Webtrends Optimize

Read More
15.25 - 15.45
Caffeine Break
15.50 - 16.20
Session 10
Panel Session Hosted by Experimentation Legend, Tim Stewart: Mind the Gap

Tim Stewart, Founder and Consultant, trsdigital Ltd

Ellie Hughes, Managing Consultant AND Experimentation Ninja, AND Digital

Jono Alderson, Digital Strategist, Yoast BV

Bhavik Patel, Director of Analytics, Hopin

Read More
16.25 - 16.55
Session 11
Looking for more A/B-test winners? Actionable tips on how an experienced CRO specialist solves this puzzle

Ton Wesseling, Founder of Online Dialogue, Conversion Hotel and The Experimentation Culture Awards

Read More
17.00 - 17.40
Session 12
Closing Keynote: “A Brief History of Experimentation”

Craig Sullivan, Optimise or Die

Read More
17.45 - 17.55
Experimentation Elite '23 Awards Announcement
18.00 - 19.00
Optimizely Drinks Reception

Event Information and Covid-19

We know how quick things are changing in the current climate, so we want to emphasise our guarantees to you as a ticket holder.

Covid-19 Safety

Wearing a mask is optional but is highly advisable due to the close proximity with other attendees. Stay 2m apart. Disinfectant is available on each door of entry.

Refunds

Of course cancelling the event is not preferable, but in the event of this scenario you are able to receive a full refund or transfer your ticket to the future date.