The UK's Only conference & awards dedicated to CRO & Experimentation

London, 28th June 2023  |  etc.venues St Paul’s, 200 Aldersgate St, London EC1A 4HD

Conference Tickets

Only 300 spaces

£249 + VAT

We're back on Wednesday 28th June 2023 for a bigger Experimentation Elite Conference.


A unique one day event

The event that brings together CRO and experimentation marketers who need to advance their knowledge and their success.

11 practical sessions from 18 ‘top of their game’ speakers who will cover:

  • Real insights in regards to what’s going on within companies with their experimentation / CRO projects.
  • The best processes and methodologies and how they approach projects.
  • What has worked or failed.
  • The hurdles they overcame.
  • How to sell the benefits when onboarding clients.
  • Why you cannot win in CRO without clever experimentation.

Who needs to be in London to attend?

If Experimentation is your passion you need to join your fellow practitioners to bounce ideas and share winning tips. If you’re already conducting experimentation / CRO projects, spend a day out of the office boosting your overall knowledge by hearing the best practices for implementation.

If you’re part of an in-house or agency team responsible for increasing sales – learn how clever, proven, experimentation methods will grow your success.

Target Audience:

  • Conversion consultants / managers / leaders
  • Experimentation leads / managers / strategists
  • Product owners / managers
  • Growth managers / specialists
  • UX managers / leaders / researchers
  • Data scientists / analysts
  • Digital marketing managers / leads / specialists

Headline Sponsor

Visit Sponsor Website

Premium Sponsors

Premium Sponsors

Sponsors & Partners

Sponsors & Partners

Highlights from past events


Lukas Vermeer

Director or Experimentation at Vista

Full Bio
Natasha Senior

Senior Experimentation Manager, Sky

Full Bio
Chris Gibbins

Chief Experience Officer, Creative CX

Full Bio
André Vieira

Founder at Looptimize

Full Bio
Ruben de Boer

Lead Conversion Manager, Online Dialogue

Full Bio
Erin Weingel

Senior Product Design Manager, Deliveroo

Full Bio
Luke Frake

User Growth Lead at Spotify

Full Bio
Luís Trindade

Principal Product Manager - Experimentation, FARFETCH

Full Bio
Craig Sullivan

Optimise or Die

Full Bio
David Mannheim

Optimisation and Experimentation consultant

Full Bio
Joe Doveton

CEO, Binary Bear Limited

Full Bio

Share your experience

We’d love to see your photos and videos of the event! Hashtag #EXelite23 on the day.


8.15 - 8.55
Registration / Breakfast
Grab a coffee and some brekkie to prepare your grey matter for a knowledge blast!
9.00 - 9.05
Welcome to Experimentation Elite

Joe Doveton, CEO, Binary Bear Limited

Welcome from the Experimentation Elite Team
9.05 - 9.35
Session 1
Opening Keynote:

Craig Sullivan, Optimise or Die

9.40 - 10.10
Session 2

Erin Weingel, Senior Product Design Manager, Deliveroo

10.15 - 10.45
Session 3

Luke Frake, User Growth Lead at Spotify

10.45 - 11.05
Caffeine break
20 minute break.
11.05 - 11.35
Session 4

Luís Trindade, Principal Product Manager - Experimentation, FARFETCH

11.40 - 12.10
Session 5

David Mannheim, Optimisation and Experimentation consultant

Personalisation that finally works Read More
12.15 - 12.45
Session 6
Read More
12.45 - 13.25
Refuel your bodies with some delicious food.
13.30 - 14.00
Session 7

Chris Gibbins, Chief Experience Officer, Creative CX

Natasha Senior, Senior Experimentation Manager, Sky

14.05 - 14.35
Session 8

Ruben de Boer, Lead Conversion Manager, Online Dialogue

Success in CRO and experimentation comes from more than hard skills. Personal and team growth is essential for experimentation success and the organization's growth. Read More
14.40 - 15.20
Session 9
15.20 - 15.40
Caffeine Break
15.40 - 16.20
Session 10

André Vieira, Founder at Looptimize

16.25 - 17.00
Session 11
Closing Keynote

Lukas Vermeer, Director or Experimentation at Vista

17.05 - 17.10
Session 12
Close of Conference
17.15 - 18.15
Drinks Reception

Event Information and Covid-19

We know how quick things are changing in the current climate, so we want to emphasise our guarantees to you as a ticket holder.

Covid-19 Safety


Of course cancelling the event is not preferable, but in the event of this scenario you are able to receive a full refund or transfer your ticket to the future date.